Welcome to The Brand Bar—where your weekly marketing fix is always worth raising a glass to. Hosted by Katrina Jo and Jakiya Brown Thiaw, this podcast is where community comes together to craft strategies, reshape narratives, and build powerful brands.
Every episode is a curated mix of insights, inspiration, and real talk about marketing and branding from women who know what it takes to stand out in an industry that often overlooks us. From building signature brand stories that leave a lasting impression to learning how to infuse your brand with authenticity, Katrina and Jakiya are here to share the tools and knowledge to level up your game.
EPISODE 001
Welcome to The Brand Bar
In the debut episode of The Brand Bar, hosts Katrina Jo and Jakiya Brown Thiaw sit down in New York to spill the tea on how their corporate to creative journeys inspired this new space for brand builders. From leading multimillion dollar campaigns with Hennessy and LVMH to scaling their own businesses, the duo gets real about what it takes to move from content creator to brand. They break down lessons from the inside, like how to charge your worth, play the long game in corporate, and turn your brand into an experience. Think cocktails, culture, and conversations that bridge the boardroom and the brand world. This is where strategy meets sisterhood.